Email marketing, contrary to popular misconception, is still a powerful promotional tool on the Internet.
Do you receive many promotional emails from different companies? How many of these electronic newsletters catch your attention and motivate you to buy?
Sending customers email newsletters on the latest developments in your company (products, services, changes in schedules, etc.) or offers and promotions will help to retain existing customers and expand your network of contacts.
Undoubtedly, Email Marketing, when properly used, is a powerful ally to selling more product. It can help you increase your potential customers and make yourself known in the market. But for it to work properly, there are several things to keep in mind.